Golden Era Records is a record label that specializes in Australian hip hop music and is based in Stirling, South Australia, Australia. The label was founded in 2008 by South Australian hip hop trio Hilltop Hoods.
In November 2009, Golden Era Records signed a deal with the Funkoars, a hip hop group from South Australia—as part of the deal, the Funkoars re-released its album, The Hangover, as The Hangover: Premium Edition. Also in 2009, Aboriginal Australian MC, Briggs, released his debut EP, Homemade Bombs, with a financial loan that he received from Suffa of the Hilltop Hoods (Suffa explained in a 2012 television interview that Briggs repaid the loan in full)—the label then signed Briggs and released his debut album, The Blacklist, in 2010. Pressure, also of the Hilltop Hoods, explained, in a 2012 television interview, the rationale behind Briggs’ signing:
And one of the reasons we signed Briggs to the Golden Era label was… because he’s just got this presence. You know, he’s everywhere. He’s probably the hardest-working individual in Australian hip-hop, if not one of. He’s the most self-motivated dude I’ve ever met … everywhere he goes, you know, everyone remembers Briggs.
On 28 July 2010, Hilltop Hoods completed work on a “zombie flick”, Parade of the Dead, which they wrote, filmed and starred in. Using the title from a State of the Art track, it was released on 22 October with the eponymous single. Filmed mostly in Adelaide, the former Adelaide Gaol was used as a “key location”.
Adelaide MC Vents signed to Golden Era Records before releasing his second album Marked for Death, which was created over a four-year period, in May 2011. Vents collaborated with Adfu, a Palestinian-born producer/DJ, who also signed with the label. The album’s first single, “History of the World”, was released on 8 April 2011 and the corresponding music video was published on the Golden Era YouTube channel on 11 April. A music video for the second single “Rollin’ Balls” was published on YouTube on 2 June 2011.Marked for Death debuted at number 25 on the Australian ARIA Albums Chart and was later nominated for an ARIA Music Award in the “Best Urban Album” category.